Webinar
Branding and Consistency / Competitive Media - Magazine Advertising & Coupon Books: 
June 14th 10am – 11:30am
Register at: Marketing Webinar 7 (Register)
Join at: Marketing Webinar 7 (Join)
        • Branding and Consistency
        • Competitive Media - Magazine Advertising / Coupon Books
Are you building brand equity? If every ad or instance of your brand looks different from every other, then the simple answer is…NO. Building brand equity and eventually brand advocacy begins with consistency. In this webinar we will discuss your logo design, color palate, typography and your overall corporate identity package. As part of our ongoing “Competitive Media Series” we will be discussing magazine advertising and coupon books.

Webinar
Webinars Review Q2:
(Reviewing all topics above and presenting additional related material)
June 28th 9am – 11:30am
Register at: Marketing Webinar 8 (Register)
Join at: Marketing Webinar 8 (Join)

        All of the content from the last three webinars will be shared in this one comprehensive training.  This webinar will be an excellent refresher for those that attended the previous webinars.  Or, for those that missed one or more of the last three webinars a great way to catch up.
Writing Branding and Positioning statements / Competitive Media: Radio
Many companies have a Mission, Vision and Value statement, but do you have a branding statement and positioning statement? Webinar attendees will be educated on what Branding and Positioning statements are and given the tools to prepare their own. The Branding statement represents the very core or essence of your business while the positioning statement becomes the very foundation for your branding, marketing and advertising efforts. As part of our “Competitive Media Series” We will also discuss the pros and cons of Radio Advertising. What businesses it is good for and which businesses it is not. We will discuss production, station selection, schedule development and placing your buy.
 
Writing an Introduction and Elevator Pitch / Web Strategies:SEO and SEM
In this economic and highly competitive environment, Networking is more important than ever. If you attend, Chamber Events, Business networking groups, or any kind of business events a meaningful and memorable elevator pitch and introduction are extremely important. In this webinar you will receive the tools and understanding needed to create both. As part of our on-going “web strategies series” we will be discussing both Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
 
Branding and Consistency / Competitive Media: Magazine Advertising & Coupon Books 
Are you building brand equity? If every ad or instance of your brand looks different from every other, then the simple answer is…NO. Building brand equity and eventually brand advocacy begins with consistency. In this webinar we will discuss your logo design, color palate, typography and your overall corporate identity package. As part of our ongoing “Competitive Media Series” we will be discussing magazine advertising and coupon books.